Department of IT Engineering (2018 - Present)
Industrial & Systems Engineering- Information Technology Engineering
School of Industrial and Systems Engineering, Tarbiat Modares University, Tehran, Iran
Elham Akhondzadeh Noughabi has Ph.D. in Industrial and Systems Engineering with a focus on Information Technology Engineering at Tarbiat Modares University, Iran and two Post-Doctoral trainings in Computer Engineering and Health Data Science at University of Calgary, Canada. She is a data scientist with more than 10 years of academic and professional experience in the field. Her research interests include Data Science with applications in Business and Healthcare with a focus on Data Mining and Big Data Analytics. Her work has appeared in more than 50 peer-reviewed journals, conferences, books and book chapters.
One of the major causes of death in the world is cardiac arrhythmias. In the field of healthcare, physicians use the patient’s electrocardiogram (ECG) records to detect arrhythmias, which indicate the electrical activity of the patient’s heart. The problem is that the symptoms do not always appear and the physician may be mistaken in the diagnosis. Therefore, patients need continuous monitoring through real-time ECG analysis to detect arrhythmias in a timely manner and prevent an eventual incident that threatens the patient’s life. In this research, we used the Structured Streaming module built top on the open-source Apache Spark platform for the first time to implement a machine learning pipeline for real-time cardiac arrhythmias det
BackgroundThere is an increasing trend in using network science methods and algorithms, including community detection methods, in different areas of healthcare. These areas include protein networks, drug prescriptions, healthcare fraud detection, and drug abuse. Counterfeit drugs, off-label marketing issues, and finding the healthcare community structures in a network of hospitals, are examples of using community detection in healthcare.ObjectiveThis paper attempts to find physicians’ real medical specialties based on their prescription history. As a novel application of community detection in the healthcare field, this knowledge can be used as an alternative for missing values of the healthcare databases. Therefore, it could help scienti
Cancer is one of the leading causes of death around the world. Finding the risk factors related to different types of cancer can help researchers understand the process of cancer development and find new ways of preventing the disease. Most of the researches done on cancer datasets focus only one type of cancer. This research aims to provide a new methodology for extracting significant influential factors affecting multiple cancer types by employing frequent pattern mining, association rule mining, and contrast set mining techniques. The datasets used are US general population collected from the National Health Interview Survey (NHIS) and the Surveillance, Epidemiology, and End Results (SEER) Program. The rules discovered have
Nowadays, the consistency of customer relationship is not guaranteed. Since organizations are faced with many costs with losing their customers and to generate stable profits, the main focus of the organizations is based on customer retention. This research aims to develop a three-phase framework for fuzzy dynamic churn prediction of high-value customers. Three steps include identification of high-value customers, determination of the degree of churn with the help of fuzzy inference system, and prediction of their future churn. Proposed method was implemented on the database of a finance and credit institution successfully and provided us the ability to define churn rate in the banking industry, consider
Data science has always been an effective way of extracting knowledge and insights from information in various forms. One industry that can utilize the benefits from the advances in data science is the healthcare field. The Handbook of Research on Data Science for Effective Healthcare Practice and Administration is a critical reference source that overviews the state of data analysis as it relates to current practices in the health sciences field. Covering innovative topics such as linear programming, simulation modeling, network theory, and predictive analytics, this publication is recommended for all healthcare professionals, graduate students, engineers, and researchers that are seeking to expand their knowledge of efficient techniques f
Data mining techniques are increasingly used in clinical decision making and help the physicians to make more accurate and effective decisions. In this chapter, a classification of data mining applications in clinical decision making is presented through a systematic review. The applications of data mining techniques in clinical decision making are divided into two main categories: diagnosis and treatment. Early prediction of medical conditions, detecting multi-morbidity and complications of diseases, identifying and predicting the chronic diseases and medical imaging are the subcategories which are defined in the diagnosis part. The Treatment category is composed of treatment effectiveness and predicting the average length of stay in hospi
The effective bandwidth management in multi-service computer networks such as university networks has become a challenge in recent years. The growth of internet traffic and limitation of bandwidth resources persuade the information technology (IT) managers to focus on effective bandwidth allocation policies. One of the important issues discussed in this domain is how to assign the bandwidth fairly based on the priority levels. In this paper, focusing on the "priority-based bandwidth allocation", a hybrid data mining method is developed to manage the limited bandwidth in a university network more effectively. This method is composed of two main steps and uses the clustering and classification techniques. The main purpose is to detect, analyz
Human resource performance evaluation is one of the main activities in human resource management that is critical for organisational development. In this paper, a new approach of using data mining techniques is proposed for HR evaluation from CRM perspective. In fact, a two-step association rule analysis is presented and implemented on the data of a public transportation organisation in Iran. The data relates to a call centre of this organisation, which is established to hear the citizens’ voice about the performance of the human resource. At the first step of the proposed technique, the results indicate the sectors with a dominant pattern of negative human resource performance and the ones with a positive performance. At the second step,
In real world situations, customer needs and preferences are changing over time and induce segment instability. The aim of this paper is to explore the patterns of customer segments’ structural changes. This study examines how businesses can gain better insight and knowledge through using data mining techniques to support intelligent decision making in customer dynamics management. Up to now, no attempt was done to describe and explain segments’ structural changes or to investigate the impact of customer dynamics on these changes. In this paper, a general method is presented based on rule mining and contrast set mining to describe and explain this issue. This method provides explanatory and predictive analytics to enlarge t
Purpose – The purpose of this paper is to detect different behavioral groups and the dominant patterns of customer shifts between segments of different values over time. Design/methodology/approach – A new hybrid methodology is presented based on clustering techniques and mining top-k and distinguishing sequential rules. This methodology is implemented on the data of 14,772 subscribers of a mobile phone operator in Tehran, the capital of Iran. The main data include the call detail records and event detail records data that was acquired from the IT department of this operator. Findings – Se
In real world situations, customer behavior is changing and evolving over time. It is necessary to consider this dynamism in customer segmentation analysis and other business-related activities to develop effective marketing strategies. The main aim of this study is to explore the patterns of customer segments' structural changes. Up to now, there has been no research on this particular topic. This is the first study that investigates the impact of customer dynamics on segments' structural changes. This paper tries to develop a method to describe and explain this issue. A new method is proposed based on the clustering and sequential rule mining techniques. Furthermore, a new definition and framework for finding distinguishing sequential rul
One of the most important issues in the domain of customer relationship management is identifying the factors that affect customer‘s satisfaction. Accordingly, we focus on this subject and try to propose a new approach on using association rule technique in this domain. This technique provides us with identifying the relationship between different effective factors and the CSI index thorough if-then rules and also detecting the most effective factors which influence customer’s satisfaction. The results of implementing the proposed approach in “Bahman Diesel” company imply that customer’s satisfaction of mobile services is the most effective factor. The behavior of the company’s employees and the waiting time of reception have al
With increasing use of point of sale terminals at stores, banks are seeking to achieve a bigger portion in such financial exchanges. An important problem for banks is to identify the most profitable professions. For this purpose, a new application using recency, frequency, and monetary (RFM)-based clustering and customer lifetime value analysis containing two extensions of RFM is proposed for guild segmentation. The methodology is applied on a real data from an Iranian state bank. The findings reveal that this methodology is applicable in practice and could be very effective for bank managers of any other banks.
One of the main problems in dynamic customer segmentation is finding the dominant patterns of customer movements between different segments via time. Accordingly, we concentrate on the customer dynamics in this paper and try to find different groups of customers in transmissions between segments via time. The dominant characteristics of these groups are also investigated. To obtain this objective, a new hybrid technique based on the K-means algorithm, hierarchical clustering and association rule mining is presented and implemented on the data of one of the main telecommunication corporations in Iran. The results show that there are seven different groups of customers. Furthermore, the impact of customer dynamics on segments’ changes via t
Nowadays knowledge of organizations is their most important assets. The importance of this intellectual property is very mush since the organizations' executive success without the management and proper use of this valuable resource, is difficult and sometimes impossible. So the only way to survive in the current competitive situations, is to implement appropriate knowledge management system and institutionalize it. In this research, a knowledge management model using system dynamics approach is presented and implied in a transportation as a case study. The reasons for the distance between the desired state of knowledge management in the company and its current state, has been extracted and analyzed by the presented model. In fact, it has b
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